It’s Official: These Were 2024’s Top-Shopped Handbags
As the year comes to an end, it’s only natural to reflect on everything that shaped your 2024. For the editors at TTL, our most significant reflections come from the world of shopping—particularly the standout items that quickly became essential parts of our daily wardrobes. Among these, none were more coveted or culturally impactful than the It handbag.
TTL’s Guide to the Top-Shopped Handbags:
- Alaïa: Le Teckel textured-leather tote, $2,350
- Bottega Veneta: small Andiamo Chain bag, $4,800
- Saint Laurent: Bea YSL leopard-print tote bag, $5,100
- The Row: medium N/S Park tote, $1,850
- Prada: buckle small leather handbag with belt, $5,400
- Balenciaga: Rodeo leather tote, $4,550
- Gucci: Jackie 1961 small shoulder bag, $3,800
- Loewe: Flamenco leather clutch, $2,850
- Miu Miu: leather Beau bag, $3,850
- Coach: soft Empire Carryall bag 40, $695
- Savette: Symmetry Pochette handbag, $1,490
- Khaite: Elena bag, $2,800
- Toteme: T-Lock textured-leather shoulder bag, $1,390
As 2024 comes to a close, it’s clear that the handbags of the year were the ultimate symbols of style and status. Whether you were drawn to the bold, vibrant prints of maximalism or the timeless elegance of minimalist designs, there was a perfect bag for every taste. The street style scene, always ahead of the trends, showcased the year’s top choices—Alaïa’s Le Teckel bag, crafted in luxurious suede or sleek leather; Bottega Veneta’s sought-after Andiamo, prized for its blend of practicality and polish; and Coach’s Empire tote, which frequently made its appearance on the desks of TTL editors as they juggled office hours amid New York Fashion Week.
Celebrities, too, played a key role in elevating the must-have bags of the moment. Supermodel Kendall Jenner was often seen with a coveted piece from The Row, whether it was the elegant Park tote or the perpetually back-ordered Margaux bag. Hailey Bieber, a devoted Saint Laurent fan, frequently sported the label’s iconic Le 5 à 7 styles, while Dakota Johnson showcased Gucci’s timeless Jackie 1961 bag in rich burgundy and classic camel. Of course, the runways were the first to introduce the season’s hero handbags, and the Fall 2024 collections reminded us that everyday practicality reigns supreme, with bags like Loewe’s Flamenco clutch and the enduring Gucci Jackie 1961 proving their lasting appeal.
In sum, 2024 was the year when handbags of all kinds shone—whether practical, playful, or timeless. Highlights included rich chocolate brown suede, leopard-print totes, sculptural east-west bags, and classic styles that need no introduction. The best part? These top-shopped bags aren’t going anywhere—they’ll continue to reign in 2025 and beyond.
Alaïa Le Teckel Bag
If we had to choose one It bag of the 2024 season, it would have to be Alaïa’s Le Teckel bag. (Shh, don’t tell the others!) With its signature cylindrical, east-west shape and range of chic colorways and lavish textures, the Le Teckel is the perfect bridge between downtown cool and uptown polish. Because of its cult-like status, the Le Teckel is known to fly off the shelves, so shop yours now while you still can. Not to mention that the Le Teckel family recently grew with the introduction of a slightly larger, flap style. Shop both key shapes, below.
Bottega Veneta Andiamo Bag
Classic and trendy all at once, Bottega Veneta’s Andiamo bag has been a staple found on the arms of almost all industry insiders, and celebs for that matter, for seasons now. With a roomy fit to comfortably store every kind of purse essential, it’s a true heirloom-in-the-making handbag that will last for years in your closet. While options in the brand’s signature Intrecciato leather are hard to beat, the Andiamo in a soft, supple cherry red leather is a welcome twist no fashion enthusiast could deny; same goes for the Andiamo in a trendy east-west shape, which first debuted on the brand’s fall/winter 2024 runway back in February. Honorable mention goes to the brand’s slouchy Hop bag, a larger-than-life silhouette fit for the modern woman who likes to carry everything with her.
Saint Laurent Le 5 à 7 Bag
As far as handbag families go, the Saint Laurent Le 5 à 7 collection is the most famous–and most-wanted–of them all. Options this season include the roomy Bea tote in both classic black and leopard-print (a star in TTL Shopping’s Trending Now shoot), a slouchy suede shoulder bag, and patent mini bag in a bold burgundy color (a particular favorite of supermodel and Rhode founder, Hailey Bieber). No matter which Le 5 à 7 style you choose, we can guarantee sartorial success each and every time! And not just this season, either–the next just as well!
The Row Park Tote
The Row is often responsible for not only determining which must-have handbag will top the wish-list of every industry insider, but the one that will ultimately define the sartorial tone of the season ahead. If 2023 was dominated by the ladylike Margaux bag and the prim-and-proper dressing mood that followed in its wake, then 2024 belongs to the efficient, yet extremely elegant N/S Park tote. After all, practical, real-life dressing was one of the fall 2024 collections’s biggest takeaways. Making the transition from commute-to-cocktail effortlessly easy, the Park tote comes in a range of wearable sizes, suitable for work, festive nights out, and everything in between. Editors’ note: The small N/S Park tote in burgundy has proven to be the hottest commodity of them all, proving that a wine-stained Bordeaux is still the reigning color of the moment.
Prada Belt Bag
Earlier this season, we reported that luxe holdalls for the modern woman would be one of fall 2024’s must-have handbag trends—with Prada’s gorgeous top-handle, double-buckle belt bag taking center stage. The classically cool Belt bag was on the wish list of many this yearand admired for its function, but also effortless style. While options in color and textures range, chic camel or classic black were the hardest to get.
Balenciaga Rodeo Bag
Whether you’ve added festive bag charms or kept it clean and simple, the Balenciaga Rodeo bag is the perfect example of that trend-to-wardrobe-essential pipeline we want when making a new purchase. Seemingly on the arm of every industry insider these past few fashion months, the Rodeo is minimalist by design, but has ample opportunity for kitsch and playfulness. Like the eternally classic LBD, its deep black color and traditional boxy silhouette makes it a must-have in any capsule wardrobe. When you’re not reaching for the early-aughts-inspired Balenciaga City bag, reach for the Rodeo—a more polished pick that was also an instant hit on the the brand’s fall/winter 2024 runway.
Gucci Jackie Bag
Bestsellers: They’ve earned that title for a reason. At Gucci, one first thinks of the classic horsebit loafer, and of course, the Jackie 1961 bag. Like the never-ending allure of the woman it was named after, Jackie Kennedy, this Gucci handbag’s wearability and ladylikeness makes it a seasonal staple year-after-year. And clearly, De Sarno agrees. As we waited with baited breath to see which new Gucci bag would dominate our fall 2024 shopping carts, it was the timeless Jackie that made its way down the brand’s catwalk, showcasing that a bestselling bag deserves all the same spotlight alongside a trendier item in the brand’s lineup, such as the Gucci Blondie bag or Emblem tote. If you’re searching for a handbag that’s the ultimate worthy investment, well, you know what they say: “If it’s not broke, don’t fix it!”
Loewe Flamenco Clutch
Jonathan Anderson is no stranger to creating It bags. In fact, his runway shows are as much dedicated to the next generation of must-have handbags as they are to fabulous fashion finds and funky footwear. Like the Jackie 1961, it was hard to ignore Loewe’s infamous Flamenco clutch all over the brand’s fall 2024 runway, styled with everything from moody floral dresses to tailored separates. Whether you choose the Flamenco clutch adorned with a dazzling gold chain or one with a simpler finish, it’s a handbag that works for any and all scenarios–and more importantly, one that works for every kind of modern woman. After all, it was one of the many reasons we reported on the forever-chic day clutch this year–an instant elegant addition to any fashion girl’s everyday lineup.
Miu Miu Beau Bag
A boxier take on the trendy east-west bag, Miu Miu’s Beau bag features a bowling bag-like shape that appealed to both industry insiders and celebs alike this year. The latter includes Hailey Bieber kept the Miu Miu Beau in the crook of her arm when when she wasn’t sporting a piece from the Saint Laurent Le 5 à 7 collection. Call it the Miuccia-effect, but a Miu Miu handbag (or any accessory for that matter) has quickly become the ultimate sartorial status symbol. While the Beau in classic black, caramel, and taupe are timeless picks, we’re also loving the shearling-lined Beau this cold-weather season. Shop both bag beauties, below.
Coach Empire Bag
Each fashion month seems to contain a few key items that become instant hits amongst the street style scene. That was Coach’s Empire bag. Adored for its ladylike top-handle silhouette and under-$1,000 price tag, it’s a chic alternative to The Row’s Margaux bag while we wait for it to finally come back in stock. The Empire 40–a slightly larger version to the size 28 or 35–in classic black will go with anything and everything this upcoming 2025; and same goes for this rich chocolate brown color, also featured below.
Savette Symmetry Pochette Bag
When it comes to chic contemporary handbag brands, Savette is always the first to come to mind. With shapes that are classic as they are on-trend, the elegant Symmetry Pochette is the bag to invest in first from the brand as it works for both daytime and nighttime activities. It gleams with a gold hardware clasp and features an interior that comfortably fits every kind of essential. The sleek Pochette range also includes a more geometrical, horizontal shape, plus sumptuous textures such as suede and a seriously chic color wheel of options to choose from. Highlights include dusty rose, deep mahogany, and whipped-cream white. Find out for yourself why the Savette Symmetry Pochette is the ultimate cool-girl staple, below.
Khaite Elena Bag
With its relaxed silhouette and downtown-cool detailing, the New York-based brand’s studded Elena bag is the ultimate classic with a twist. While many Khaite bags have come onto the scene since the Elena’s debut–shoutout to Cate, Simona, and Lina–few are as coveted as the studded Elena in classic black leather or brown suede. Spruce up your 2025 wardrobe essentials lineup with this most-wanted, top-shopped handbag of 2024, below.
Toteme T-Lock Clutch
Who doesn’t want to dress with the Scandi style seal-of-approval? With Toteme’s T-Lock clutch on your arm, it’s ensured. The textured T-Lock shoulder bag is a certified everyday wardrobe essential, no questions asked, while the calf-hair adorned T-Lock clutch is a chic evening option that will shine way past midnight. The best part? The T-Lock collection looks is as enticing as its price point as all styles come out under the $2,000 mark.
